Heart FM, in keenness to increase listener numbers and raise brand awareness knew they had to get to the heart of the people that matter.
GoGo Vision’s Solution:
We took Heart FM to the heart of the people with our Edinburgh Fringe Shared Voice Campaign. This got them 3 weeks’ exposure at biggest arts festival in the world. We then booked them a slot on the Glasgow and Edinburgh campaigns over a 3-month period with creatives changing every month to boost attention.
GoGo Vision took Heart FM’s to over 600,000 potential viewers in both cities during the period we worked together.
February 21, 2018